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| Export marketing (8 items) | Use the proper payment terms
Payment for goods sold in international sales transactions is often problematic, due to the international character of the transaction.
| Tips to find a suitable market
if you want to export successfully to foreign markets, you have to conduct market research to identify the marketing opportunities and constraints abroad and to identify prospective buyers and customers. Here are some practical tips on finding the right market.
| Wrap it up:Tips for export packaging
Packaging plays an important role in the production, distribution and marketing of your products in local and export markets. Here are some practical tips for packaging success.
| Get direct benefits from Direct Marketing
Direct marketing seeks a measurable outcome such as an order, and is thus a promotional method whose effectiveness is easy to measure. Here are some tips on how to use DM effectively.
| Create a winning promotional mix
For export success, you need to establish a suitable promotional mix. Promotion must advance your overall marketing plan and reinforce the dialogue you want to establish with the market. Here are some tips for you.
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| | Logistics (4 items) | 10 tips on logistics contingency planning
Can your company weather a logistics disaster such as a power shutdowns, floods, political unrest, airport closure, or worker strike? These sudden disruptions can strand you, along with your customers' freight. Take note of the following tips.
| 10 tips for shipping temperature sensitive products
Moving temperature-sensitive products can be a hassle. Delays and shipping snags can wreak havoc on your bottom line. Here are 10 tips for shipping temperature-sensitive products.
| 10 tips for selecting an air freight carrier
When you ship by air, you need to look at the global picture. With world boundaries changing so frequently, and countries continuing to emerge and develop, air cargo customs clearance and shipment tracking have become more challenging.
| 10 tips for cargo security
Special containers, locks and alarms are well utilized by shippers to protect goods in transit. But in many cases the best insurance against cargo theft starts with the documentation process. Here are 10 tips to help you guard against cargo theft.
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| | | | Market access (2 items) | Get ready for traceability
Managing the whole supply chain is becoming increasingly important in many sectors, and this is especially true for the food sector.
| Benefit from corporate social responsibility
Being socially responsible is not just good business practice but also makes good business sense. CSR has positive effects on the economics of the company, its public relations, customers, employees and shareholders.
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| | Trade partners (2 items) | Tips to negotiate successfully
The process of export business negotiation is usually long, many times frustrating and causes a lot of anxiety. It requires skills, talents, techniques and is an art of its own kind.
| Golden rules for a good contract
Making a contract is an important part of business, yet many exporters ignore it or do not follow it. To you as an exporter, a contract is a protection tool in case of disputes. At the same time it guides you in keeping within the agreed terms with your buyer. |
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| | | | Budgeting (1 items) | Budget Your Marketing Efforts
A budgeting process is the most effective way to keep your business and its finances on track. Likewise, all marketing efforts need to be budgeted beforehand because it suggests action plans to help you manage your business financial position more effectively...
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