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1. Has your company defined exporting as a business strategy? Yes No
2. Has your company identified potential international markets? Yes No
3. Are you aware of product trends, industry trends, consumer trends and competition in those markets? Yes No
4. Are you aware of market access requirements like product and packaging requirements, documentation and certification that may condition export to those markets? Yes No
5. Are you aware of preferential trade agreements from which you can benefit if you export to those markets? Yes No
6. Are you aware of shipping possibilities to the international markets and the cost-effectiveness thereof? Yes No
7. Are you aware of the different payment and delivery terms in international trade and the associated risks ? Yes No
8. Are you aware of the different distribution channels in the international markets and the most suitable ones for your exports? Yes No
9. Are you aware of the promotional activities commonly used in the international markets? Yes No
10. Are you aware of the price levels for products like yours in the market? Yes No
11. Are you aware of the health and safety, environmental management and social accountability compliance that Western buyers may require from your company? Yes No
12. Does your company have production and expansion capacities to meet export demand and future increased orders? Yes No
13. Is quality management an integrated policy in your company's operations? Yes No
14. Does your company have research and development and product innovation policies in place? Yes No
15.    Does your company have the marketing and management expertise and experience to undertake and manage the export activities? Yes No
16. Has your company made a financial assessment and have you budgeted for international market research and promotional expenses? Yes No
17. Is your company able to cover investments to meet market demands? Yes No
18. Have you made an assessment of your internal organization, the intended market, and the strength and weaknesses of your competitors? Yes No
19. Have you considered your competitive edge in the targeted export markets and identified your Unique Selling Proposition? Yes No
20. Have you developed an Export Marketing Plan based on a company and market audit? Yes No
 
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